Schweiger, Günter. 2005. Zukunft durch Herkunft. transfer - Werbeforschung & Praxis (4): 41-42.
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Status of publication | Published |
---|---|
Affiliation | WU |
Type of publication | Journal article |
Journal | transfer - Zeitschrift für Kommunikation und Markenmanagement |
WU-Journal-Rating new | MAR-D, STRAT-D |
Language | German |
Title | Zukunft durch Herkunft |
Number | 4 |
Year | 2005 |
Page from | 41 |
Page to | 42 |
Reviewed? | Y |
Associations
- People
- Schweiger, Günter (Details)
- Organization
- Advertising and Market Research (Former organization)