Quotation Boztug, Yasemin, Reutterer, Thomas. 2006. Combining exploratory with predictive methodology for analyzing shopping basket data. INFORMS Marketing Science Conference, Pittsburgh, Vereinigte Staaten/USA, June 8–10.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Combining exploratory with predictive methodology for analyzing shopping basket data
Event INFORMS Marketing Science Conference
Year 2006
Date June 8–10
Country United States/USA
Location Pittsburgh

Associations

People
Reutterer, Thomas (Details)
External
Boztug, Yasemin (Humboldt-Universität zu Berlin, Germany)
Organization
Institute for Service Marketing and Tourism IN (Details)
Retailing (Former organization)
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