Quotation Natter, Martin, Reutterer, Thomas. 2006. Dynamische Preis- und Werbeentscheidungen im Do-It-Yourself-Handel. Universitäre Handelsforschung im deutschsprachigen Raum, Hochschule St. Gallen (HSG), St. Gallen, Schweiz, 23.–25. Februar.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language German
Title Dynamische Preis- und Werbeentscheidungen im Do-It-Yourself-Handel
Event Universitäre Handelsforschung im deutschsprachigen Raum
Year 2006
Date 23.–25. Februar
Country Switzerland
Location Hochschule St. Gallen (HSG), St. Gallen

Associations

People
Natter, Martin (Former researcher)
Reutterer, Thomas (Details)
Organization
Institute for Service Marketing and Tourism IN (Details)
Retailing (Former organization)
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