Boztug, Yasemin, Reutterer, Thomas. 2006. A Combined Approach for Segment-Specific Analysis of Market Basket Data. SFB 649 Discussion Paper 2006-06 (ISSN 1860-5664).
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Working/discussion paper, preprint |
| Language | English |
| Title | A Combined Approach for Segment-Specific Analysis of Market Basket Data |
| Title of whole publication | SFB 649 Discussion Paper 2006-06 (ISSN 1860-5664) |
| Year | 2006 |
| URL | http://sfb649.wiwi.hu-berlin.de/papers/pdf/SFB649DP2006-006.pdf |
Associations
- People
- Reutterer, Thomas (Details)
- External
- Boztug, Yasemin (Humboldt-Universität zu Berlin, Germany)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Retailing (Former organization)