Natter, Martin, Reutterer, Thomas, Mild, Andreas, Taudes, Alfred. 2007. An Assortment-Wide Decision-Support System for Dynamic Pricing and Promotion Planning in DIY Retailing. Marketing Science 26 (4): 576-583.

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Publication's profile

Status of publication	Published
Affiliation	WU
Type of publication	Journal article
Journal	Marketing Science
Citation Index	SSCI
WU Journalrating 2009	A+
Starjournal	Y
Language	German
Title	An Assortment-Wide Decision-Support System for Dynamic Pricing and Promotion Planning in DIY Retailing
Volume	26
Number	4
Year	2007
Page from	576
Page to	583
Reviewed?	Y

Associations

People: Natter, Martin (Former researcher); Reutterer, Thomas (Details); Mild, Andreas (Details); Taudes, Alfred (Details)
Organization: Service Marketing and Tourism IN (Details); Retailing (Former organization); Produktionsmanagement (Taudes) (Details)

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