Diamantopoulos, A., Bohlen, G.M., Schlegelmilch, B.B.. 1993. Determinants of the Environmental Image of an Industrial Service: An Empirical Analysis of Consumer Perceptions. In: Levy, M., Gerwal, D. (eds.): Developments in Marketing Science, Vol. XVI. Proceedings of the Annual Conference of the Academy of Marketing Science, Miami Beach, Florida, May 26-29, 1993, 393-400
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Determinants of the Environmental Image of an Industrial Service: An Empirical Analysis of Consumer Perceptions |
| Year | 1993 |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- Organization
- Institute for International Marketing Management IN (Details)