Diamantopoulos, A., Schlegelmilch, B.B., Neate-Stidson, S.. 1991. Who We Are and What We Do: A Profile of Marketing Academics at U.K. Universities. In: Piercy, N. et al. (eds.): Preparing Marketing for the New Millennium, Vol 1, Proceedings of the 24th Annual Marketing Education Group Conference, University of Wales, Cardiff Business School, July 8-11, 313-339 (2nd Prize for Best Competitive Paper)
BibTeX
Tags
Press 'enter' for creating the tagPublication's profile
Status of publication | Published |
---|---|
Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Language | English |
Title | Who We Are and What We Do: A Profile of Marketing Academics at U.K. Universities |
Year | 1991 |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- Organization
- Institute for International Marketing Management IN (Details)