Love, Alix, Schlegelmilch, Bodo B., Diamantopoulos, Adamantios. 1997. Responses to Different Charity Appeals: The Impact of Donor Characteristics on the Amount of Donations. European Journal of Marketing.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Journal article |
| Journal | European Journal of Marketing |
| Citation Index | SSCI |
| WU-Journal-Rating new | MAR-C, STRAT-C, WH-B |
| Language | English |
| Title | Responses to Different Charity Appeals: The Impact of Donor Characteristics on the Amount of Donations |
| Year | 1997 |
| Reviewed? | Y |
| DOI | . https://doi.org/10.1108/03090569710176574 |
| Open Access | Y |
| Open Access Link | . https://doi.org/10.1108/03090569710176574 |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- External
- Diamantopoulos, Adamantios (University of Wales, United Kingdom)
- Love, Alix (University of Wales, United Kingdom)
- Organization
- Institute for International Marketing Management IN (Details)