Reynolds, Nina, Diamantopoulos, Adamantios, Schlegelmilch, Bodo B. 1993. Pretesting in Questionnaire Design: A Review of the Literature and Suggestions for Further Research. Journal of the Market Research Society.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Journal article |
| Journal | Journal of the Market Research Society |
| Language | English |
| Title | Pretesting in Questionnaire Design: A Review of the Literature and Suggestions for Further Research |
| Year | 1993 |
| Reviewed? | Y |
| DOI | https://doi.org/10.1177/147078539303500202 |
| Open Access | N |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- External
- Diamantopoulos, Adamantios (University of Wales, United Kingdom)
- Reynolds, Nina (University of Wales, United Kingdom)
- Organization
- Institute for International Marketing Management IN (Details)