Quotation Schlegelmilch, Bodo B., Boyle, Kevin, Therivel, Sylvia. 1986. Marketing Research in Medium Sized UK and US Firms. Industrial Marketing Management.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Industrial Marketing Management
Citation Index SSCI
WU-Journal-Rating new MAR-B, STRAT-B, WH-B
Language English
Title Marketing Research in Medium Sized UK and US Firms
Year 1986
Reviewed? Y
DOI https://doi.org/10.1016/0019-8501(86)90027-1
Open Access Y
Open Access Link https://doi.org/10.1016/0019-8501(86)90027-1

Associations

People
Schlegelmilch, Bodo B. (Details)
External
Boyle, Kevin (na, United Kingdom)
Therivel, Sylvia (na, United Kingdom)
Organization
Institute for International Marketing Management IN (Details)
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