Quotation Schlegelmilch, Bodo B., Diamantopoulos, Adamantios, MacDonald, Tara. 1991. 1992 and the Scottish Whisky Industry: A Survey of Company Expectations and Planned Responses. Journal of Euromarketing.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Journal of Euromarketing
Language English
Title 1992 and the Scottish Whisky Industry: A Survey of Company Expectations and Planned Responses
Year 1991
Reviewed? Y
DOI https://doi.org/10.1300/J037v01n01_04
Open Access N

Associations

People
Schlegelmilch, Bodo B. (Details)
External
Diamantopoulos, Adamantios (University of Wales, United Kingdom)
MacDonald, Tara (University of Edinburgh, United Kingdom)
Organization
Institute for International Marketing Management IN (Details)
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