Schlegelmilch, B.B., Diamantopoulos, A., Petersen, M.. 1988. The China Syndrome: An Empirical Investigation of Danish Companies' Experiences in the People's Republic of China. In: Turnbull, P. W., Paliwoda, S. J. (eds.): Research Developments in International Marketing, Vol. 1, Proceedings of the 4th International Marketing and Purchasing (IMP) Conference, Manchester, England, September 7-9, 486-510
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Title | The China Syndrome: An Empirical Investigation of Danish Companies' Experiences in the People's Republic of China |
Year | 1988 |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- Organization
- Institute for International Marketing Management IN (Details)