Schweiger, Günter (Hrsg.). 2003. Handelsmarken und Markenartikel. Reihe Marketingforschung, Band 18, Facultas, Wien
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Edited book (editorship) |
Language | German |
Title | Handelsmarken und Markenartikel |
Year | 2003 |
Associations
- People
- Schweiger, Günter (Details)
- Organization
- Advertising and Market Research (Former organization)