Quotation Schweiger, Günter (Hrsg.). 2003. Handelsmarken und Markenartikel. Reihe Marketingforschung, Band 18, Facultas, Wien


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Edited book (editorship)
Language German
Title Handelsmarken und Markenartikel
Year 2003

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People
Schweiger, Günter (Details)
Organization
Advertising and Market Research (Former organization)
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