Diamantopoulos, A., Du Preez, J. P., Schlegelmilch, B.B.. 1994. Environmental Considerations in Product Attribute Selection: A Conjoint-based Cross-Cultural Comparison. Proceedings of the TIMS Marketing Science Conference, Tucson, Arizona, March 17-19
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Environmental Considerations in Product Attribute Selection: A Conjoint-based Cross-Cultural Comparison |
| Year | 1994 |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- Organization
- Institute for International Marketing Management IN (Details)