Quotation Larimo, J./Nieminen, J./Springer, R.. 2000. Competitiveness and Marketing Strategies of Foreign Companies in Eastern Europe: Empirical Evidence from Finnish and Austrian Companies. In: Chadraba, Petr, Springer, R. (eds.): Proceedings of the 8th Annual Conference on 'Marketing Strategies for Central and Eastern Europe', Vienna, December


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Competitiveness and Marketing Strategies of Foreign Companies in Eastern Europe: Empirical Evidence from Finnish and Austrian Companies
Year 2000

Associations

People
Springer, Reiner (Former researcher)
Organization
Institute for Export Management (Details)
International Business (Details)
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