Penz, E., Stöttinger, B.. 2003. Brands and Counterfeits - What do they have in common?. EMAC Annual Conference (European Marketing Academy), Strathclyde, UK
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Brands and Counterfeits - What do they have in common? |
| Year | 2003 |
Associations
- People
- Penz, Elfriede (Details)
- Stöttinger, Barbara (Details)
- Organization
- Advertisitng and Market Research (Former organization)