Schlegelmilch, B.B.. 1997. Ethics in International Marketing: A Cross Border Perspective. Proceedings of the Joint American Marketing Academy/Academy of Marketing Conference, Manchester, England, July 7-10
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Language | English |
Title | Ethics in International Marketing: A Cross Border Perspective |
Year | 1997 |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- Organization
- Institute for International Marketing Management IN (Details)