Schlegelmilch, B.B., Diamantopoulos, A., Du Preez, J.P.. 1992. The Use of Student Samples in Conjoint Analysis: A Comparison with Ordinary Consumers in Two European Countries. Proceedings of the Institute of Management Science/Operations Research Society of America (TIMS/ORSA), 34th Joint Annual Meeting, San Francisco, California, November 1-4
BibTeX
Tags
Press 'enter' for creating the tagPublication's profile
| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | The Use of Student Samples in Conjoint Analysis: A Comparison with Ordinary Consumers in Two European Countries |
| Year | 1992 |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- Organization
- Institute for International Marketing Management IN (Details)