Diamantopoulos, A., Schlegelmilch, B.B., Du Preez, J.P.. 1992. The Relative Importance of Country-of-Origin and Ecological Product Attributes in two European Countries: A Partially Individualized Conjoint Analysis. Proceedings of the Association for Consumer Research, Summer Conference, Amsterdam, The Netherlands, June 11-14
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Contribution to conference proceedings |
Language | English |
Title | The Relative Importance of Country-of-Origin and Ecological Product Attributes in two European Countries: A Partially Individualized Conjoint Analysis |
Year | 1992 |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- Organization
- Institute for International Marketing Management IN (Details)