Reutterer, Thomas, Schnedlitz, Peter, Kennedy, John. 1998. PROFORM. Case Study Revision No. 9A96A002 published by the Richard Ivey School of Business, The University of Western Ontario, London, Canada
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Lecture notes/article in lecture notes |
| Language | English |
| Title | PROFORM |
| Year | 1998 |
Associations
- People
- Reutterer, Thomas (Details)
- Schnedlitz, Peter (Former researcher)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)