Reutterer, Thomas, Schnedlitz, Peter. 1995. The PROFORM Conception for Coordinating Marketing Activities of Channel-Members in the Austrian Market for Design and High Quality Furniture. CEMS Inter-Faculty Marketing Group (eds.): Reorganizing for customer orientation in international markets projects
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Working/discussion paper, preprint |
| Language | English |
| Title | The PROFORM Conception for Coordinating Marketing Activities of Channel-Members in the Austrian Market for Design and High Quality Furniture |
| Year | 1995 |
Associations
- People
- Reutterer, Thomas (Details)
- Schnedlitz, Peter (Former researcher)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)