Schnedlitz, Peter, Reutterer, Thomas, Joos, Walter. 2001. Data-Mining und Sortimentsverbundanalyse im Einzelhandel. In: Hippner, Hajo, Küsters, Ulrich, Meyer, Matthias, Wilde, Klaus D. (Hrsg.): Handbuch Data Mining im Marketing. Knowledge Discovery in Marketing Databases. 951-970, Wiesbaden: Vieweg Verlag
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Chapter in edited volume |
| Language | German |
| Title | Data-Mining und Sortimentsverbundanalyse im Einzelhandel |
| Year | 2001 |
| Reviewed? | Y |
Associations
- People
- Reutterer, Thomas (Details)
- Schnedlitz, Peter (Former researcher)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Retailing (Former organization)