Quotation Otter, Thomas. 2001. Conjointanalyse zur Messung und Erklärung von Markenwert. Forschungsergebnisse der WU, Wien: Facultas


RIS


BibTeX

Tags

Press 'enter' for creating the tag

Publication's profile

Status of publication Published
Affiliation WU
Type of publication Book (monograph)
Language German
Title Conjointanalyse zur Messung und Erklärung von Markenwert
Year 2001

Associations

People
Otter, Thomas (Former researcher)
Organization
Advertising and Market Research (Former organization)
Google Scholar: Search