Floh, A., Treiblmaier, H.. 2002. The Evolution of Relationship Marketing: Identification of the main Factors supporting the Development of Relationship Marketing
. International Colloquium in Relationship Marketing, September
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | The Evolution of Relationship Marketing: Identification of the main Factors supporting the Development of Relationship Marketing |
| Year | 2002 |
Associations
- People
- Treiblmaier, Horst (Former researcher)
- Floh, Arne (Details)
- Organization
- Marketing
(Former organization)
- Information Technology in Business (Former organization)
- Wirtschaftsinformatik und Neue Medien (Neumann) (Former organization)
- Information Technology in Business (Former organization)