Reisenbichler, Martin, Reutterer, Thomas, Schweidel, David, A., Dan, Daniel. 2021. Supporting Content Marketing with Natural Language Generation. In Proceedings of the European Marketing Academy, Hrsg. EMAC, 1-1. Madrid, Spain: EMAC.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Supporting Content Marketing with Natural Language Generation |
| Title of whole publication | Proceedings of the European Marketing Academy |
| Editor | EMAC |
| Page from | 1 |
| Page to | 1 |
| Location | Madrid, Spain |
| Publisher | EMAC |
| Year | 2021 |
| URL | http://proceedings.emac-online.org/pdfs/A2021-93711.pdf |
| Open Access | Y |
| Open Access Link | http://proceedings.emac-online.org/pdfs/A2021-93711.pdf |
Associations
- People
- Reutterer, Thomas (Details)
- Dan, Daniel (Details)
- Reisenbichler, Martin (Details)
- External
- Schweidel, David, A. (Emory University, United States/USA)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)