Quotation Reisenbichler, Martin, Reutterer, Thomas, Schweidel, David, A., Dan, Daniel. 2021. Supporting Content Marketing with Natural Language Generation. In Proceedings of the European Marketing Academy, Hrsg. EMAC, 1-1. Madrid, Spain: EMAC.


RIS


BibTeX

Tags

Press 'enter' for creating the tag

Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Supporting Content Marketing with Natural Language Generation
Title of whole publication Proceedings of the European Marketing Academy
Editor EMAC
Page from 1
Page to 1
Location Madrid, Spain
Publisher EMAC
Year 2021
URL http://proceedings.emac-online.org/pdfs/A2021-93711.pdf
Open Access Y
Open Access Link http://proceedings.emac-online.org/pdfs/A2021-93711.pdf

Associations

People
Reutterer, Thomas (Details)
Dan, Daniel (Details)
Reisenbichler, Martin (Details)
External
Schweidel, David, A. (Emory University, United States/USA)
Organization
Institute for Marketing and Customer Analytics IN (Details)
Google Scholar: Search