Bricks & Clicks - Kombinierte Marketing- und Vertriebsstrategien für produzierende Unternehmen
Type Research Project
Duration Oct. 1, 2000 - Jan. 31, 2001
Tags
Press 'enter' for creating the tag- Exner, Karin (Former researcher) Project Head
- Risak, Johann (Former researcher) Project Head
- Ruthner, Raoul (Former researcher) Project Head
Partners
- Contrast Management Consulting - Austria http://www.contrast.at
- Österreichisches Controller Institut - Austria http://www.oeci.at
Publications
Classification
- 5333 Business management (Details)
Expertise
- Strategy
- e-Commerce
- Marketing