What is the value of a fanpage? An empirical investigation
Type Research Project
Funding Bodies
- Chamber of Commerce Wien
Duration since Aug. 1, 2015
- Institute for Retailing & Data Science IN (Details)
Tags
Press 'enter' for creating the tag- Weitzl, Wolfgang (Former researcher) Project Head
- Wiesel, Stefan (Former researcher) Project Head
- Zniva, Robert (Details) Project Head
Partners
- Austrian Chamber of Commerce - Austria
Publications
Media report
2015 | Wiesel-Severin, Stefan, Zniva, Robert. 2015. Wirtschaftskammerpreis 2015: Wie wirken Fanseiten auf Facebook? | (Details) |
Classification
- 5300 Economics (Details)